Rihanna is back and doesn't seem to be slowing down.
PUMA recently posted a picture with the words "She's back." on Instagram along with the caption "Coming soon." with Rihanna tagged.
This is a revival of the Fenty x Puma relationship and we're here for it!
The 'Work" artist first collabed with Puma in 2014 as Creative Director and released Fenty x Puma clothing and sneaker collections. She was the face of Puma until they parted ways in 2017.
Puma
Her clothing line Savage X Fenty has already been hugely successful along with beauty brands Fenty Beauty and Fenty Skin. She has solidified her spot in the fashion and beauty world and this seems like a natural next step for the icon.